Are you a Euprera member?
Sign in / Sign up
Forgot your password?
What we do > Publications > Congress Book - Brussels 2014
Projects: active works
European Communication Monitor (ECM)
Strategic Comm. and Entrepren. Role of CCOs
ICC Compass for Europe
Women in PR in Europe
Media Transparency
PhD Seminar and Network
Projects: new proposals
Projects: completed works
Euprera Publications
Beyond Institutionalization
Cross cultural studies
Communication of the EU with the European Citizens
Members Networks
Public Affairs and Lobbying
European PR History Network (EPRHN)
Annual Congress
2017: London
2016: Groningen and Amsterdam
2015: Oslo
2014: Brussels
2013: Barcelona
2012: Istanbul
2011: Leeds
2010: Jyvaskyla
2009: Bucarest
2008: Milan
2007: Roskilde and Lund
2006: Carlisle
2005: Lisbon
2004: Leipzig
2003: Tallinn
2002: Bled
2001: Warsaw
2000: Milan
1999: Berlin
PhD Seminar
Spring Symposium
Spring Symposium Berlin 2012
Spring Symposium Lisbon 2011
Spring Symposium Ghent 2010
Spring Symposium Berlin 2009
Spring Symposium Brussels 2008
EUPRERA Master Thesis Award
Congress Book - Istanbul 2012
Congress Book - Barcelona 2013
Congress Book - Brussels 2014

Communication Ethics in a Connected World

Out of the works presented at the EUPRERA 2014 congress in Brussels, 20 excellent papers have been selected, reviewed and printed in the book "Communication Ethics in a Connected World". The Editorial Committee - composed of Andrea Catellani, Ansgar Zerfass, Ralph Tench - affirmed "What are the main ethical challenges for strategic communication and public relations professionals today? How can researchers help in understanding and dealing with these challenges in a complex and interconnected world? This book offers some answers to these questions, based on contributions by researchers from different European countries and other continents".

The book, published by Peter Lang, is structured in six sections:

  • Communication ethics and CSR: overviews and general concepts
  • Public relations and communication ethics: national cases
  • Ethical skills and communication professionals
  • Communication ethics and the public sphere: negative engagement and gamification
  • Employee Communication and engagement
  • National and international studies on strategic communication

Public relations, strategic communication and organisational communication always had an important and complex relation with ethics: the work on opinion and reputation puts communication professionals directly in touch with all sorts of ethical issues, and this reality is even more apparent today. A recent edition of the European Communication Monitor ( gives a clear sign of this situation: a majority of communication professionals in Europe have
been confronted each year with one or more ethical challenges in their work, and these demands are increasing year on year. The international and intercultural nature of contemporary communication practice, together with the increase of social media, make the ethical dimension of communication more and more evident and demanding. Communicators, as we all are, live in an interconnected world in which “the other” and his or her vision is often closer to ourselves than ever before, which
brings with it clear ethical implications. This book presents mainfold insights into this complex and evolving research field, leaving the floor to young and senior researchers from different countries.

Bd du Jubilé 71, bte 3
1080 Brussels
VAT code 0478953039
designed and developed by NIC