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"Strategica" International Academic Conference - 19.01.2013
Bucharest, June 27-28, 2013. Abstract submission until March 1st 2013.

We live in a world widely dominated by technologies and strategies. Whereas the former are changing rapidly, the latter must be constructed in a long-term perspective, in order to shape the future. The first edition of the STRATEGICA international conference seeks to question the impact nowadays technologies and strategies have in the field of economics, business, media and communication in general. It aims to be a great opportunity for discussion, sharing research, collaboration and intellectual exchange for business, economics, communication and public relations scientists, researchers and scholars from different countries.

The conference welcomes papers related to the fields of Economics, Business, Strategic Communication and PR. We are receptive to a wide range of perspectives and methods including empirical research, theory development, formal theoretical modeling and experimental methods.

Major fields of research

Broadly, the main areas of research include the following, but are not limited to:

Communication and Public Relations track

  • Strategic public relations
  • Internal communication
  • Organizational communication
  • Leadership and organizational coaching
  • Mass-media and strategies of communication
  • Cultural strategies in the contemporary world
  • Communication trends

Economics and Business track

  • Economics
  • Strategic management
  • Strategic marketing
  • Knowledge management
  • Project management
  • Business 2.0

Download the full Call for Papers

More info

For further information and updates regarding conference venue, registration, conference program, and
accommodation details, please visit www.strategica-conference.ro.
Contact: strategica@comunicare.ro




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