News from EUPRERA
A 3C - Corporate Communications Community seminar - 30.09.2008
Invitation Brussels Thursday 16 October 2008 10 to 14 hr: Corporate and Marketing Communications: love story or
A 3C - Corporate Communications Community seminar
Brussels Thursday 16 October 2008 10 to 14 hr
Corporate and Marketing Communications: love story or "mariage de raison" ?
Wikipedia: "Marketing communications are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, marketing, promotion, publicity, sponsorship, public relations, sales, sales promotion and online marketing are termed marketing communicators or marketing communication managers."
With the participation of:
Walter Gelens (akkanto)
Jean-Benoît Schrans (Spadel)
Patrick De Pelsmacker (University of Antwerp)
Vera Janssens (Corporate and Marketing Communications Director Siemens nv and chairwoman 3C)
Jean-Benoît Schrans was Communication Manager with Merck, Procter & Gamble Belgium and Danone before joining the Spadel Group (Spa and Bru waters) in 2007 as Communication Directeur
Walter Gelens is Partner and Senior Consultant with akkanto
Walter spent most of his career with Unilever, where he came into management positions in marketing and operations, in Belgium the Netherlands and France. He became later Marketing Directorr with Belgacom.
Patrick De Pelsmacker teaches Marketing at the University of Antwerp and Ghent. He also is visiting professor at the Universities of Venice, Lugano, Moscow and Copenhagen.
Information: Daniel De Marto info@3C.be or phone +32 476 662 682
Information about the Corporate Communications Community or registration: http://www.3C.be