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What we do > Annual Congress > 2012: Istanbul
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Euprera Annual Congress 2012

September 20-22

Istanbul University

Congress responsible
Prof. Aydemir Okay

Researching the Changing Profession of Public Relations


  • Status and trends of the public relations profession in European countries and regions
  • Comparative public relations research: Methodological challenges, empirical data, case studies
  • Governance of the public relations profession: Standards for education, codes of ethics, role enactment
  • New frontiers for the profession: Litigation PR, mediation and dialogue, social media, advising the top management
  • Innovative research in public relations and strategic communication.

Istanbul University: The bridge of knowledge from the past to the future

Istanbul University, the most renowned institution of higher education in Turkey, has throughout its history, been a pioneer to science, contemporary values and enlightenments of the society. Istanbul University, as one of the oldest educational institutions, not only of Turkey, but also of the world, was founded when Sultan Mehmet II conquered Istanbul in 1453.

After having been modified to incorporate a contemporary structure after the reforms brought by Mustafa Kemal Atatürk in 1933, Istanbul University today is the medium of study for over 72,000 students. The university employs over 5,000 qualified academic staff.

Istanbul University is among the first ten universities established in Europe. Istanbul University consists of 19 faculties, five departments, 12 vocational high schools, 16 institutes and 58 research and application centres situated in many districts of Istanbul.  In the first years of its existence, the university was based in Beyazıt the historic area in the environs, but with the passage of time, it expanded to locations in many regions of Istanbul. The university has 9 campuses in Istanbul, and additional support units for education and research in many regions of Turkey, such as Silivri, Sapanca, Gökçeada, Van and Antalya.

Congress venue

The Central Building of Istanbul University was built on the area where the Ottoman Empire had built the Old Palace, the first palace in Istanbul. This building (now the rectorate building) draws attention with its plain and elegant structure in Neo-Renaissance style and has three storeys. The third floor of this building has The Doctorate Hall, The Blue Hall and Kılıçlık Convention Hall. Conferences and academic meetings are convened in the halls decorated in oriental style.

Congress website

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