The Academicus International Scientific Journal invites submissions for the issue n. 19, January 2019. Authors are invited to send their full papers by November 30 at info@academicus.edu.al or by uploading directly at the “Authors” category.
Submission received after the deadline shall be considered for the next volume. Go to the Call for Papers
The Berlin Global Voluntary Internship Project (2018-20) aims to enable students to engage in cultural diplomacy and in doing so, to further promote cultural diplomacy and multiculturalism worldwide.
The Berlin Global invites applications, by December 31, 2018, from individuals who are coming from different fields, including Communication and Public Relations. The internship is open to currently enrolled students who need this experience as a compulsory component of their academic studies or participants of the ERASMUS program. More info
Senior and emerging corporate and brand communicators are invited to attend the Strategic Communication & Research Conference co-sponsored by PRIME Research and the Institute for Public Relations, to be held on September 13 in Atlanta, USA. Attendees will learn how to improve their return on PR investment using strategic research. More info
Public Relations Inquiry, Special Issue
Theories in Public Relations: Reflections and Future Directions
The field of public relations has grown in the last thirty years both academically and professionally, and it is now a specialised, applied communication discipline. Most scholars and practitioners would agree that public relations is primarily a strategic organizational function that nurtures positive relationships with publics and stakeholders
for organizations of all kinds: private, public, non-profit, activist, advocacy etc. However, some have taken a broader view of both public relations and the organisations it works for, focusing on their role as interventions in social, cultural and political environments. As a result, the theoretical landscape of public relations has expanded beyond its organisational origins.
Despite increasing theoretical depth, however, the quality and significance of public relations’ theoretical contributions are disputed and its discrete body of knowledge and stock of theories have received little recognition outside the specific disciplinary domain. Public relations scholars tend to agree that this is an interdisciplinary field and that many studies in public relations are rooted in diverse communication, sociological, cultural, managerial, and organizational knowledge. Almost all established theories in public relations come from a wider field and/or have borrowed concepts and understandings and adapted them to public relations questions. Yet, to enjoy greater recognition and academic legitmacy, the theoretical contributions of public relations as a field in its own right must be able to both stand alone and contribute to fields beyond disciplinary boundaries.
For this special issue, we seek papers that provide an in-depth reflection on the quality and significance of theoretical development in public relations scholarship. The aim is to discuss and reflect on what might be considered as current theories of public relations and theories for public relations, as well as emerging bodies of work that are changing the shape of the field. Scholars might consider their use, their ability to answer research questions of fundamental importance for the profession, their relevance to today’s global problems, and the exploratory avenues of scholarship that could form the basis of new theorizing. Examples of questions that are of relevance to the special issues are:
We welcome both conceptual papers that contribute to building a broader picture of public relations theory, as well as empirical papers that provide a basis for theoretical and conceptual discussions. In line with the interdisciplinary nature of the journal, we welcome a wide range of theoretical perspectives representing the whole spectrum of opinions in the field.
All submissions will be blind-reviewed in line with the standard practice of the journal. If you have any questions regarding the special issue, please contact the editors Chiara Valentini (c.valentini@mgmt.au.dk) or Lee Edwards (l.edwards2@lse.ac.uk).
Papers should be submitted by 15 September 2018 via the journal’s manuscript central submissions system. Please visit the journal website for full submission instructioons, including information about word length, format and referencing style. Papers should adhere to the guidelines and risk being rejected if they do not. The target publication date for the special issue is September 2019.
Out of 19 applications from 11 different countries, the Jury, together with a panel of 24 expert reviewers, selected nine finalists for the Master Thesis Award for Excellence: three in the theoretical category and six in the practical one. The EUPRERA BoD, the award coordinator Alexander Buhmann and the jurors congratulate these promising graduates on the outstanding academic work done so far.
Winners of each category will be announced during the EUPRERA Congress in Aarhus, on September 29. 2018.
The Master Thesis Award for Excellence, run since 1995, is a celebration of PR academia and of the role performed by European Higher Education Institutions in the evolution of knowledge of this field. With this award, EUPRERA together with PRCA (Public Relations and Communications Association) and ICCO (International Communications Consultancy Organisation) want to honour and reward Master theses (MSc, MA and MPhil) that make a significant professional/practical or academic contribution to the field of Public Relations in Europe.
Theoretical Impact Award
Practical Impact Award
The International Encyclopedia of Strategic Communication, 3 Volume Set, published by Wiley-Blackwell. Editors in chief: Robert L. Heath, Winni Johansen. Associate editors: Jesper Falkheimer, Kirk Hallahan, Juliana Raupp, Benita Stein. Written with the support and editorial assistance of ICA (International Communication Association).
In recent years the field of strategic communication has evolved to be more holistic in its approach and its role within sociocultural contexts. Articles, textbooks, and handbooks have attempted to define the scope, purpose, and nature of the concept, but as the first major comprehensive work of its kind, this encyclopedia captures the full scope of contemporary theory and practice in strategic communication. A multidisciplinary team of authors share their insights and expertise within the four major areas of strategy, organization, management, and sociocultural impact. More info
The MARPE Network* is launching the 3 years’ project MARPE Diplo funded by Erasmus+ (September 2018 – August 2021) and endorsed by 11 strategic partners**. The project aims to explore Public, Corporate and Civic Diplomacy, an emerging discipline in the fields of international relations and communication sciences, political sciences and strategic studies, to research and to develop its wider applications in the context of business and civil society communication.
The objective is to develop a proper European perspective drawing on public sphere (Habermas) and network society influences (Castells) as there is an increasing need for showing more transparency and sensitivity over operations, processes and overall governance.
The EUPRERA project leader, Anne-Marie Cotton, will highlight how EUPRERA members can contribute to this new epistemic community during the EUPRERA Hour at our upcoming congress in Aarhus. More details on the MARPE Network platforms soon! Go to MARPE website
* The MARPE Network is composed of Université Lorraine, project leader; Artevelde University College, ISP-co-ordination; Universidade Lisboa ISCSP, Scientific co-ordination; Universidad Cardenal Herrera CEU, Communication & Dissemination; University Bucharest, Quality control & Evaluation.
** The 11 strategic partners include:
The Critical State of Corporate Social Responsibility in Europe, published by Emerald and edited by Ralph Tench, Brian Jones, William Sun.
European approaches to Corporate Social Responsibility (CSR) are supposed to be largely different from those in other continents like America, Asia, and Africa. Yet, European approaches to CSR are not a single and static one, but vary across and within national states and shift over time. This edited volume aims at exploring the uniqueness and complexity of European CSR approaches, perspectives, and practices through a critical lens. Contributors of this book provide rich experiences, fresh insights, and deep understanding of the critical state of CSR in Europe. More info
The International Journal of Strategic Communication welcomes abstracts for the special issue on Social Media Influencers in Strategic Communication. Cooperating with social media influencers has become a widely popular practice in strategic communication. According to communication departments and agencies, influencer marketing and influencer relations are both effective and efficient.
Three-page abstracts, including references, and authors’ bios should be submitted by September 30 to guest editor Nils S. Borchers (nils.borchers@uni-leipzig.de). The accepted manuscripts will be published in IJSC Vol. 13, n. 4, in September 2019. Go to the Call for Papers
The 9th International History of Public Relations Conference (IHPRC) was held successfully at Bournemouth University, UK, on July 11-12, this year focused on the History of PR Education.
Stay tuned as there will be a special call on History of PR Education shortly for publication in Public Relations Review. And feel free to get in touch with Anastasios Theofilou (atheofilou@bournemouth.ac.uk) if you wish to learn more of a new publishing opportunity discussed by Routledge at the conference.
The network of PR History grows bigger and stronger every year! Next year it will be the celebratory 10th Anniversary of the IHPRC, taking place late June 2019. Call for papers will be out early September. Go to IHPRC website / PR History network
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