The conference on Complexity, hybridity, liminality: Challenges of researching contemporary promotional cultures will take place on February 21 2020 in London, organised by ECREA, its Organisational and Strategic Communication section and the London School of Economics and Political Science.
We live in a time characterised by uncertainty, hybridity and complexity, when the powerful dualisms that characterised the post-Enlightenment era are being problematised in a fundamental way. This conference explores how we research the promotional cultures that have become central to the liminal times in which we live. What strategies do we use to explore and attempt to understand the assemblage of technologies, texts, networks, and actors in contemporary promotion? This ECREA interim conference invites submissions that address the challenges of researching the complex, hybrid and liminal nature of promotion in a range of ways. Abstracts of 500 words should be submitted by August 31.