We’re pleased to announce the publication of Volume 2, Issue 1 of the Corporate Communication Review – Value Creation and Measurement.

Corporate Communication Review (CCR) is a free global platform bridging academic research and professional practice in strategic communication, communication management, and corporate affairs. It is a joint initiative by the Academic Society for Management & Communication, the Institute for Public Relations (IPR, USA), the European Association of Communication Directors (EACD), and EUPRERA.

This issue explores value creation and measurement in corporate communication. It examines key evaluation frameworks and common implementation challenges, and considers how communication can demonstrate its value and inform organisational decision-making.

Articles in this issue:

RESEARCH INSIGHTS

• Sergei A. Samoilenko – The Rise of Subversive Strategic Communication
• Anca Anton, Nicky Garsten, Dalien Rene Benecke, Eugen Glăvan & Anthony Tibaingana – Global Insights: Workplace Well-Being in Communications

KNOWLEDGE SECTION

• Emma Tolderlund Vegel, Sophia Charlotte Volk & Alexander Buhmann – The State and Future of Evaluation in Corporate Communication: An Overview
• Jim Macnamara – Evaluation Beyond Myriad Models, ‘Silver Bullets,’ and Outputs
• Rickard Andersson – Value Formation in Corporate Communication
• Christof Ehrhart – Rethinking Corporate Communication: Providing Orientation in Times of Radical Uncertainty

CASE STUDIES

• Elvira Bos & Shanna Wendt – Lessons on Value Creation from Ahold Delhaize and Coca-Cola Europacific Partners

COUNTRY INSIGHTS

• Corne Meintjes & Thabisile Phumo – Corporate Communication in South Africa: Between Governance, Trust, and Transformation

STUDY HIGHLIGHTS

• Michelle Wloka – Study Highlights: AI, Reputation, and the Changing Communication Landscape

BOOK REVIEWS

• Swaran Sandhu, Stephen Waddington & Daniel Wolfgruber – Essential Reads: Algorithms, Positivity, and the Work of CCOs

Access the full issue for free here.