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28 March 2018
A Virtual Center for Global Media Transparency
The media transparency research team, composed of EUPRERA members, had a productive year: the Virtual Center for Global Media Transparency has been launched! The team will now release a global online media transparency test and everyone is invited to visit the Virtual Center and to read more about the project.
Linked to the same project, a peer-reviewed article by Katerina Tsetsura and Kelsie Aziz appeared in the Public Relations Review on media transparency practices in the USA. The team also collaborated with Luoma-aho from the Jyvaskyla University on the Black Box of Marketing project to provide expertise on media transparency issues.

More about this project
led by Katerina Tsetsura,
University of Oklahoma, USA

21 March 2018
MARPE: what's next?
Created at the end of the ’80ies, MARPE, Master in European Public Relations, moved into a Network of EU partners: since Spring 2015, a new idea has been thoroughly analysed to become an Erasmus+ project focusing on public diplomacy and beyond.
The French, Portuguese and Belgian colleagues have published the results of their findings linking public diplomacy to digital tools showing that the top-down approach can be reinforced by a bottom-up perspective. New dimensions identified beside public diplomacy have been presented at the EUPRERA congresses in Oslo and Groningen where colleagues from all continents have added their insights.
Having as symbol a Phoenix, the Marpe Network welcomes colleagues who are likely to reinforce the undeniable potential of this concept – well-known in the USA, still rather unknown in Europe.
Just back from a great conference in Lisbon on Strategic Communication and Public Diplomacy, the team is already working on the the next step: the application as Eramus+!

More about this project
led by Anne-Marie Cotton,
Arteveldehogeschool University College, Belgium

19 March 2018
Reputation of Nations and Brands: call for papers
The 5th International Reputation Management Conference, organised by the Reputation Management Institute and Kadir Has University, will take place in Istanbul, Turkey, on October 17-18, 2018.
The conference will treat  the Reputation of Nations and Brands: Managing Reputation and Building Trust in an Age of Crises, aiming to bring together academic and corporate professionals to explore reputation within a multidisciplinary framework drawing insights from a number of research fields and various disciplines. Abstracts of 300 words can be submitted until April 20, 2018.

Go to Call for Papers / conference website

16 March 2018
New book on Europe and Europeannes
Big Issues and Big Words. Europe and Europeanness in the Romanian Presidential Discourse on EU-Membership 1993-2017 is a new book by Ramona Chiriac, Romanian consul general in Bavaria, Germany. The book offers an academic insight into the making and unmaking of the big narratives of Europe, the East and Romania as they have been constructed by the Romanian presidents after 1989.
161 presidential disourses uttered by the Romanian presidents have been analysed from a critical discourse analysis perspective. The main premise is that discourse is a tool of power and control and thus, an instrument for the social construction of reality. Presidents, as elected representatives of the nation, are afforded a unique rhetorical platform and stand as the main producers of meaning, especially in paternalistic societies.

More about this book

8 March 2018
Fact or Fiction: Re-Writing the Text on Gender Inequalities in Communication Management

March 8, 2018 – For Women’s day, the Institute for Public Relations has published an article by Ángeles Moreno and Ralph Tench on the gender research from the European Communication Monitor and the Latin American Communication Monitor.
“During our twelve years of studying the annual status of the profession through the European Communication Monitor and the Latin American Communication Monitor, we have also painted a picture of the gender issues in public relations and communication management practice”, said the authors. The article gives an overview on:

  • the feminization of the profession
  • the gender division regarding salaries
  • the gap between work and life
  • the changes in gender stereotypes

Read the full text

28 February 2018
IPRA Golden World Awards for Excellence: entries now open

IPRA, the International Public Relations Association, announces that the entries for the Golden World Awards for Excellence (GWA) 2018 are now open. The GWA recognizes excellence in public relations practice worldwide in a variety of categories.
You may enter on the IPRA website where you will also find a full description of the rules, an entry kit and the 37 categories (including seven new ones this year). You can add the same entry to multiple categories to increase your chance of winning. Early-bird deadline: March 26; final deadline: May 14. More info

27 February 2018
Measurement Conference 2018

Measuring communications efforts has never been easy. But whether you’re working on media relations, social media, crisis management or brand enhancement, finding and understanding the most important metrics is now essential.
Also this year, PR News organizes its Measurement Conference on April 17-18, in Philadelphia, Pennsylvania. Deadline for early-bird registration: March 2. More info

26 February 2018
European Communication Monitor 2018 launched: survey invites respondents to share insights and experiences

Practitioners working in communication departments and agencies across Europe are invited to take part in this year’s European Communication Monitor (ECM). The online survey is available at www.communicationmonitor.eu. The ECM is known as the largest scientific study of the profession worldwide. It has been identifying trends in the profession for more than a decade. Its annual reports provide invaluable insights for leaders in the field.
This year’s monitor addresses highly debated topics such as the challenges of fake news and how to tackle them, how to provide information for decision-makers, leadership in public relations, job satisfaction, and stress and work-life-balance of communicators. The survey will identify characteristics of excellent communication departments and explore commonalities and differences across Europe. Country-to-country comparisons and benchmarks of different types of organisations (companies, non-profits, governmental, agencies, etc.) will make the results relevant for everybody in the field.
The ECM 2018 also marks the start of the next exciting phase for this joint endeavour of academia and practice. The data gathered in Europe will be complemented by similar surveys in Asia-Pacific, Latin America and – for the first time – in North America. With more than 80 countries covered and 50,000 participants to date, the Global Communication Monitor series is the only truly global study of strategic communication. Ansgar Zerfass, Chair Professor at Leipzig University and leader of the study series, says: “We are proud that the leading universities and researchers in all major countries are active collaborators of this initiative. This helps us to take an informed international perspective. Renowned and strong partners from the profession assure that we explore relevant topics and that filling in the survey is inspiring for respondents.” All results of the studies are available for free. A new website with reports, publications, videos and interactive self-assessment features will be launched later this year.
The European Communication Monitor is organised by the European Public Relations Education and Research Association (EUPRERA), representing almost 500 academics in the field, and the European Association of Communication Directors (EACD), a membership organisation of leading professionals, both headquartered in Brussels. It is supported by premium partner PRIME Research, a global leader in communication research and a member of the Cision Group, as well as Fink & Fuchs, Wiesbaden, as digital communications partner. The academic team running the survey includes professors from 23 renowned universities ranging from Amsterdam to Madrid and Milan to Moscow, with new colleagues e.g. from Vienna, Lisbon, Louvaine and Zagreb joining the team for the next years.
Practitioners filling in the questionnaire at www.communicationmonitor.eu will receive a full report of the results. They can also participate in a prize draw for 5 Amazon Echo Dots. Privacy is fully respected and participants cannot be identified.
 
Contact
EUPRERA
Prof. Dr. Ansgar Zerfass, Leipzig – Lead researcher
Prof. Dr. Ralph Tench, Leeds – President
Boulevard du Jubilé 71, B-1080 Brussels, Belgium
Email info@communicationmonitor.eu
EACD
Inge Wallage, Managing Director
European Association of Communication Directors
37, Square de Meeûs, B-1000 Brussels, Belgium
Mobile: +31627093979
Email: inge@wallage.nl
 
About EUPRERA
The European Public Relations Education and Research Association (EUPRERA) is an autonomous organisation with nearly 500 members from 40 countries interested in advancing academic research and knowledge in strategic communication. Several cross-national and comparative research and education projects are organised by affiliated universities.
In order to spread new methodologies and research results, EUPRERA organises a highly regarded Annual Congress each autumn in collaboration with a selected university or college in Europe.
www.euprera.org
 
About EACD
The European Association of Communication Directors (EACD) aims to attract, inspire and engage current and future communication leaders to drive excellence in our profession. We offer communication professionals a platform to connect, deepen their expertise, share best practice, establish and promote relevant standards. The Association also publishes leading content through its magazine, Communication Director. The EACD currently has more than 2,000 members.
www.eacd-online.eu
 
About PRIME Research
PRIME Research is a global leader in strategic communication research with operations in nine research hubs and serving clients in 35 countries in the Americas, Western and Eastern Europe, the Middle East, Africa, Australia and Asia. PRIME leverages its corporate and brand reputation research expertise to foster better communications and business decision-making.
www.prime-research.com
 
About Fink & Fuchs
As a specialist for the communication of change and technological transformation, Fink & Fuchs has been the strategic partner for companies, associations and public clients for 30 years. The communications agency employs 80 people in Wiesbaden, Munich and Berlin. It is one of the three most recommended agencies in Germany (brand eins, Statista-Ranking) and has been awarded three times as the agency of the year (PR Report / Holmes Report). Its more than 60 customers include Cisco Germany, Computacenter, Hasbro, Mobotix, Salesforce, Schott, Techem and federal authorities and ministries. Fink & Fuchs helps shape the further development of the communications industry in the presidium of the GPRA agency association.
www.ffpr.de/en/

23 February 2018
Summer school in Paris

The University of Maryland School of Public Policy will offer a for-credit international graduate course on understanding and synthesizing evidence-based research in Summer 2018. Classes will be held in Paris, France, from June 4 to 15, with some assignments being due before and after the two weeks in Paris.
With the assistance of the Economics Department at Université Paris 1 Panthéon Sorbonne and the Organisation for Economic Co-operation and Development (OECD), this study abroad course is designed for graduate and advanced undergraduate students studying public policy, public administration, and related subjects such as education, governance, international development, political science, public health, social welfare, sociology, and urban planning. Applications are possible until March 1. More info

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