The MARPE team invites submissions for its conference taking place next year in Lisbon on May 31 and June 1 on the theme Developing a European perspective on Public, Organisational and Civic Diplomacy. Structured abstracts with up to 250 words can be submitted until December 7, 2020.
EUPRERA members from the MARPE team share with the worldwide community of public relations and communication management the free webinar
Exploring the meaning of the term “corporate” diplomacy
in a European perspective
It is a contribution by EUPERA projects to the Global Alliance Education & Training Month. It will be displayed on May 27 and will remain available afterwards also in our YouTube channel.
The webinar is held by Anne-Marie Cotton, Senior lecturer Artevelde University of Applied Sciences Ghent, EUPRERA Honorary Member & MARPE Network Coordinator (Belgium); Susana de Carvalho, Invited Assistant Professor at ISCSP – University of Lisbon (Portugal); Anca Anton, Senior lecturer at the Faculty of Journalism and Communication Sciences – University of Bucharest (Romania); Hélène Boulanger, Assistant Professor at Université de Lorraine (France); Pepe Martinez, Professor at Universidad Cardenal Herrera CEU Valencia (Spain).
MARPE is a long-term EUPRERA project. The MARPE Network currently manages a EU fund and is a pan-European network of academics and professionals aiming to expand students’ understanding of public relations and its practice in the EU and global contexts. In view of recent European and global social and political developments, the MARPE Network aims to explore and contribute to the advancement of new areas of study connected to PR and communication, such as lobbying, public and corporate diplomacy. As it is critical that future PR practitioners develop the agility to acquire knowledge and skills to be able to work in a fast changing international environment, MARPE is committed to the concepts of “applied learning” and “progressive problem solving”.
Please help share these insights and knowledge
among your own membership
to enhance our global profession.
The MARPE Network* is launching the 3 years’ project MARPE Diplo funded by Erasmus+ (September 2018 – August 2021) and endorsed by 11 strategic partners**. The project aims to explore Public, Corporate and Civic Diplomacy, an emerging discipline in the fields of international relations and communication sciences, political sciences and strategic studies, to research and to develop its wider applications in the context of business and civil society communication.
The objective is to develop a proper European perspective drawing on public sphere (Habermas) and network society influences (Castells) as there is an increasing need for showing more transparency and sensitivity over operations, processes and overall governance.
The EUPRERA project leader, Anne-Marie Cotton, will highlight how EUPRERA members can contribute to this new epistemic community during the EUPRERA Hour at our upcoming congress in Aarhus. More details on the MARPE Network platforms soon! Go to MARPE website
* The MARPE Network is composed of Université Lorraine, project leader; Artevelde University College, ISP-co-ordination; Universidade Lisboa ISCSP, Scientific co-ordination; Universidad Cardenal Herrera CEU, Communication & Dissemination; University Bucharest, Quality control & Evaluation.
** The 11 strategic partners include:
- 5 Professional PR associations: Associação Portuguesa de Comunicação de Empresa – APCE (PT), Corporate Excellence – Center for Reputation Leadership (SP), Chartered Institute of Public Relations – CIPR (UK), C² Square (B) and Asociatia Romana de Relatii Publice – ARRP (RO);
- 3 Knowledge organisations:
EUPRERA; GovLab, The Governance Laboratory @NYU and Protagoras (B) a Think Tank for researchers and practitioners in Political and Institutional communication;
- 2 independent researchers and one expert:
Roger Hayes: LKY School of Public Policy, NUS, Singapore; Bruno Asdourian: University of Fribourg and Pierluigi Puglia: Head of Press and Public Affairs – Spokesperson for the UK in Italy, British Embassy in Rome.